superfy Logo-Pos

Job Title: Marketing Manager
Reports to: VP Marketing
Location: Dublin, Ireland

Company Profile

Superfy delivers sustainable smart resource management solutions through technology, empowering enterprises and connecting cities. Our solutions for a circular economy cover sustainability, waste, recycling, operations, workforce and fleet management.

The Superfy platform tracks and monitors operational impact for organizations to drive efficiency, enhance operational performance, reduce CO2 emissions and meet ESG reporting requirements. The platform integrates seamlessly into existing workflows between employees, customers and service providers.

Superfy is on an exciting mission to change the world, by making a significant difference to how organizations measure and reduce their carbon emissions as well as their operational costs. We are an energetic and driven team, fast moving and focused on building a successful company for a sustainable world.

We are looking for like-minded individuals with the same passion and focus to join our team. At Superfy you will have an opportunity to make a real difference, learn from the best and develop your career.

We offer a competitive salary, benefits package, and opportunities for growth and development within the company.

Learn more about our mission from our CEO and COO in this short video

Job Purpose

The Marketing Manager role is an exciting opportunity in an exciting sector for an ambitious, motivated and capable individual.

We are looking for an experienced and results-driven marketer who will be responsible for setting up, implementing, and managing key elements of the company’s marketing strategy. Specific areas of responsibility will include digital and content marketing, as well as event management.

This exciting opportunity requires strong project management, attention to detail, analytical and interpersonal skills to support company growth worldwide. The role will be varied and fast moving, with excellent opportunities for personal development and growth, requiring a flexible and can-do attitude.


  • Develop and implement digital marketing strategies to increase brand awareness and drive sales.
  •  Manage website, social media accounts and other channels with engaging content to increase audience engagement.
  • Deliver results-focused digital marketing campaigns across email, social, search and other channels, ensuring that business KPIs are achieved across all products.
  • Manage the creation of a range of content pieces including blog posts, articles, guides, infographics, presentations, videos, podcasts, case studies, webinars and more.
  • Plan and execute several events globally to promote company products and solutions.
  • Support as required with product marketing content development for sales team and channel partners.
  • Engage with key stakeholders within and outside the organisation (including sales, content writers, graphics and video designers, suppliers and contractors) to meet company objectives and promote company’s solutions and capabilities.
  • Monitor and analyse marketing metrics to measure the success of marketing campaigns and make adjustments as needed.
  • Scope, plan and resource projects and campaigns in a structured manner.
  • Maintain current knowledge and awareness of best practices and emerging trends in digital and content marketing.


  •  3+ years of experience in B2B marketing with a background in SaaS, IoT or at a forward-thinking technology firm.
  • Ability to manage multiple projects in a fast-paced environment.
  • Excellent written and verbal communication skills.
  • Experience in managing teams and external relationships.
  • Strong commercial acumen and marketing knowledge.
  • Global regional campaigns.

This list is not exhaustive. You may / will be required to perform such other duties as appropriate to the post, as may be assigned to you from time to time by a designated person. You will be required to assist with special functions, from time to time.

Familiarity with all / most of the following tools or equivalent:

  • Microsoft – SharePoint, OneDrive, 365, Teams
  • CRM, CMS, Project management – HubSpot, WordPress,
  • Online advertising – LinkedIn Marketing Solutions, Google Ads
  • Social media – LinkedIn, Twitter, YouTube, Vimeo, Facebook and Instagram
  • SEO and analytics – Google Analytics, Semrush

Other Duties:

Please note this job description is not a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job and as such, they may change or vary, as required by your manager.

Our Values:

Trust: We strive to earn the trust of our employees, of our community and of our customers. Trust is the lifeblood of our organization and our foundation pillar. We are open to ideas, open to feedback, open to constantly improve.

One Team: We have one world we all live on. We are one team delivering exceptional service to our customers and working together to achieve the impossible. We believe that collectively as a team we can achieve so much more than individuals.

Integrity: We must do the right thing. We might not always get it right first time but we will always make it right. We are conscious about our impact on society.

Sustainability: We believe we have the power to create a positive impact on the world. That business can be a change maker for a more sustainable world to benefit people, communities and planet.

Change Makers: We as individuals can make a positive change using our skills and passion to deliver real improvements in the world around us.