SMART WASTE MANAGEMENT
Brimbank City Council reduces unnecessary collections and saves costs with with Superfy

Brimbank City Council replaced reactive, manual waste operations with a smart, data-driven system powered by Superfy. Real-time visibility, demand-based scheduling, and automated workflows delivered measurable cost savings, operational efficiency, and better service outcomes for 200,000 residents.
Brimbank City Council
Brimbank City Council is the second-largest municipality in Victoria, Australia, serving a diverse community of 200,000 residents across 123 square kilometers.
Managing waste operations for such a large population required real-time visibility and data-driven decision-making capabilities the Council lacked with their legacy systems.

Challenge
Without real-time visibility into bin fill levels and collection efficiency, Brimbank faced significant operational challenges:
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Zero visibility into bin fill levels across 1,000+ public waste bins
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Fixed collection schedules regardless of actual demand with drivers sent to half-empty bins
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No data to optimize infrastructure and unable to right-size bins or identify high-demand locations
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Manual, time-intensive collection planning with significant administrative overhead
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Reactive response to overflows and service complaints


The Superfy Solution
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Real-time fill-level sensors deployed in high-traffic areas (parks, public spaces, commercial zones)
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Demand-based scheduling triggered by actual bin fill levels, eliminating unnecessary collections
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Data-driven infrastructure decision to help right-size bins and deploy larger capacity in optimal locations
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Automated collection planning with zero manual administration
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Proactive overflow prevention with instant alerts

Results
Since implementing Superfy, Brimbank City Council has achieved:
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30% reduction in unnecessary collections by replacing fixed schedules with demand-based routing
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25% reduction in fleet fuel costs by eliminating collections to half-empty bins
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Volume per Day mapping allowed for right-sizing bin capacity and deploying 10% less bins in the right high-demand locations
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Zero manual administration for collection planning and automated workflows saved on average 1 workday per week per team member
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Proactive overflow prevention with instant alert, improved service quality for 200,000 residents
25 %
REDUCTION IN FLEET FUEL COSTS
30 %
REDUCTION IN UNNECESSARY COLLECTIONS
1000 +
WASTE BINS WITH VISIBILITY ACROSS 123 SQUARE KILOMETRES
200000
RESIDENTS SERVED WITH GREATER EFFICIENCY AND SERVICE QUALITY
"Superfy transformed how we manage waste across our municipality. We went from operating blind with fixed schedules to making data-driven decisions in real time. The platform eliminated unnecessary collections, helped us optimize our infrastructure, and freed our team from manual planning. It’s been a gamechanger for operational efficiency and service quality."
Caleb Kantepudi
Spatial and Data Analyst